In 2019, a particular lipstick shade captivated the beauty world: the "玫瑰奶茶色" (rose milk tea color), embodied perfectly by YSL's Rouge Pur Couture The Slim #92. This delicate, universally flattering hue became a phenomenon, gracing the lips of celebrities like Kim Go-eun and Yang Mi, and earning its place among the year's top-selling lipsticks. This article will delve into the allure of YSL 92, exploring its unique qualities, its place within the broader trend of "rose milk tea" shades, and why it continues to resonate with makeup enthusiasts years later.
The Rise of the Rose Milk Tea Lip: A Gentle Revolution
The "rose milk tea" lip trend isn't simply about a specific shade; it's a feeling, a vibe. It's about capturing the delicate balance between a soft, muted rose and a creamy, milky undertone. This combination creates a look that's both sophisticated and approachable, effortlessly chic yet universally flattering. Unlike bolder, more saturated shades, rose milk tea avoids harshness, instead embracing a gentle, romantic aesthetic. This makes it incredibly versatile, working well with a variety of makeup styles and skin tones. Its understated elegance makes it suitable for both daytime and evening looks, a key factor in its widespread appeal.
The year 2019 saw an explosion of rose milk tea shades across various brands, cementing its status as a must-have. The popularity wasn't just a fleeting trend; it reflected a shift towards more natural and understated makeup looks, a preference for enhancing natural beauty rather than masking it. The gentle, buildable nature of rose milk tea lipsticks allowed for customization, allowing users to adjust the intensity to suit their personal preferences and the occasion. This versatility is crucial in explaining its enduring popularity.
YSL Rouge Pur Couture The Slim #92: The Epitome of Rose Milk Tea
YSL's Rouge Pur Couture The Slim #92, launched in 2019, quickly became synonymous with the rose milk tea trend. Its slim, matte bullet design, a hallmark of the YSL The Slim collection, offered precise application and a comfortable, lightweight feel. But it was the shade itself that truly set it apart. This particular formulation captured the essence of rose milk tea perfectly: a muted rose with a creamy, almost beige undertone, creating a subtle yet sophisticated color payoff.
The matte finish, while not drying, provided a modern and elegant look, enhancing the lips without appearing heavy or overdone. This was a significant factor in its appeal, as many matte lipsticks can be notoriously drying and uncomfortable. YSL's formula managed to achieve a modern matte look without sacrificing comfort, a crucial balance that many other brands struggled to replicate.
The marketing surrounding YSL 92 further fueled its popularity. Images featuring celebrities like Kim Go-eun and Yang Mi sporting the shade helped to establish its desirability and elevate its status as a coveted beauty product. The association with these influential figures created a halo effect, making the lipstick even more aspirational.
YSL's Broader Contribution to the Rose Milk Tea Phenomenon
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